UAE is already a leading player in the global tech scene. It has been investing heavily in innovative technologies, including artificial intelligence and virtual reality, for years now. It is a country that has the potential to become the next metaverse hub.
As we all know, the UAE is a country of excellence. It is a melting pot of cultures, languages, and religions. It is home to the tallest building in the world and one of the most beautiful deserts. Now, it is on the verge of becoming the next metaverse capital as they are launching metaverse-as-a-service(MaaS, just like SaaS). The UAE has already been investing heavily in VR and AR technologies, but now it wants to be at the forefront of immersive content production.
For those who are unfamiliar with the word MaaS, it is software used as a service like software-as-a-service, which can be a business model for the upcoming web 3.0 world. It is an enterprise solution that helps businesses & organizations to present their products or service strongly & conveniently in virtual worlds. Through MaaS, companies are allowed to subscribe to metaverse as a software package according to their business requirements.
Nowadays, nearly every software product can be developed on an as-a-service model that provides customers greater flexibility and allows vendors a static stream of revenues. So, companies can eventually deploy the Metaverse using a similar model called Metaverse-as-a-Service, or MaaS. Metaverse-as-a-service is a new trend in virtual reality where companies offer their virtual worlds to the public.
Through a Singapore-based startup, Metapolis, UAE, will enter the next phase of metaverse development which is Metaverse-as-a-service for web 2.0 companies. Metapolis claims to be the world’s first venture as a MaaS, which aims to contribute to business across all sectors using 3D world. Very soon, they will open their international headquarters in Dubai to lead plans in UAE & its other emirates.
As they aim to contribute to business through the metaverse, they will roll out a service in the UAE & larger GCC region that will connect different economic sectors associated with real estate, sports, fashion retail, arts, healthcare & others. This will eventually create new revenue streams as well as fresh business insights. Using MaaS, customer & client interaction will be clearer through the virtual world. Metapolis can be the next internet to build a future with interoperability & security.
Sandra Helou, co-founder, and chief commercial officer at Metapolis, said they are proud to be the first movers in this domain. She added, “ If SaaS (software-as-a-service) has emerged as the well-established business model to dominate the web2 space, the coming transition to web3 will undoubtedly see a similar market opportunity for MaaS businesses”.
She also stated that UAE is simultaneously contributing to AI, VR/AR/MR projects & most importantly web 3.0 community, the decision to set up the headquarters in Dubai was very relatable & natural. Helou said that as metaverse is scalable, business owners can use it in different sectors with new business models.
Moreover, she mentioned that Metapolis has already collaborated with some tech companies in the GCC region. On top of that, the company’s top executive revealed its next plan is to launch a few more products for the UAE.
MaaS To Be The Next SaaS?
MaaS will be the next software-as-a-service for the biggies as it will provide an end-to-end service nature & guide with new business ideation, deployment & building. Companies will be allowed to create & manage their virtual world, which will be developed on blockchain-based protocols where their digital assets will be more secure. Also, with having immersive popularity of web3.0-friendly network opportunities, MaaS will be highly beneficial for both startups & government entities.
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